Lamell McMorris
ABOUT
Lamell McMorris is the founder and CEO of the Washington, DC based companies, Perennial Strategy Group and Perennial Sports and Entertainment. In his work, Mr. McMorris offers strategic insight and external affairs services to some of the nation's leading decision-makers in the private, public, and nonprofit sectors. Additionally, he manages an in-house team of experienced government and public relations professionals, lawyers, and sports agents, offering a multitude of services to clients in a wide range of disciplines and specialty areas.

Mr. McMorris's unparalleled expertise in government and community affairs, strategic consulting, political campaigns, policy-making, grassroots advocacy, and broad-based coalition building has earned the Perennial companies acclaim inside the beltway and around the nation. Under Mr. McMorris's stewardship, the Perennial companies have developed deep and sustained relationships with influential leaders and decision makers across a wide range of constituencies.

In serving its clients, Perennial Strategy Group (PSG) draws on expansive relationships with federal elected officials, federal agencies, state and local governments, and local and national nonprofits. Mr. McMorris utilizes his experience in government relations at the local and federal level, public affairs, crisis management, and corporate social responsibility to design strategic events, government relations plans, advocacy campaigns, and results-driven initiatives for PSG's clients.

In recent years, through the Perennial Law Group which he also founded, Mr. McMorris served as the lead negotiator for the Major League Baseball Umpires Union and the National Basketball Association's Referees Union, where he played a key role in shaping collective bargaining agreements between the officials and their respective leagues.

He is an active and effective fundraiser, and, drawing on his wide network of prominent athletes, entertainers, and activists, has driven Perennial to raise significant financial contributions for charitable causes across the nation. Feature pieces about McMorris and Perennial have appeared in The New York Times, on ESPN, and in Referee: The Magazine for Sports Officials.

Mr. McMorris is a lifelong advocate for those less fortunate than himself and is constantly looking to help improve the condition of our nation's most disadvantaged communities. He serves on the boards of numerous civil rights organizations and volunteers his time with several youth service and mentoring organizations. For his service, charisma, and dedication, Mr. McMorris is frequently honored by advocacy and nonprofit organizations and invited to speak at a wide range of conferences and events.




Education

  • Princeton Theological Seminary, M. Div., Social Ethics and Public Policy Concentration (1998)

  • Morehouse College, B.A., Religion and Society (1995)



Selected Professional Experience

  • Greenlining Realty USA, Principal

  • Southern Christian Leadership Conference, Executive Director and Chief Operating Officer

  • Chicago Urban League, Youth Development Initiative, Director

  • Redeem the Dream March on Washington, DC, National Coordinator 



Under Business and Civic Associations

  • American Red Cross, National Diversity Advisory Council, Chairman Emeritus

  • American Heart Association, Greater Miami/Ft. Lauderdale Board, Member

  • Alpha Phi Alpha Fraternity, Inc., Life Member

  • Morehouse College National Alumni Association, Member

  • Chicago 2016 Olympic Bid Committee, Member

  • U.S. Chamber of Commerce, Member

  • Washington Government Relations Group, Member

  • Washington Board of Trade, Member



Under Philanthropy and Advocacy

  • Miles College Board of Trustees, Member

  • Morehouse College Board of Trustees, Visitor

  • National Action Network Board of Directors, Member

  • National Urban League Board of Directors, Member

  • Rainbow PUSH Board of Directors, Member

  • The Crisis Publishing Company Board of Directors, Member

  • Life Pieces to Masterpieces Board of Trustees, Former Member

  • Elmhurst College Board of Trustees, Former Member 



Selected Honors, Awards, and Speeches

  • Washington Government Relations Group, President’s Award for Career Achievement, 2013

  • National Action Network, Keepers of the Dream Entrepreneurial Award, 2011

  • Morehouse College, Homecoming Crown Forum, Keynote Speaker, 2011

  • Children’s National Medical Center, Serving the Nation’s Children Award, 2011

  • Crozer-Chester Medical Center, Dr. Martin Luther King, Jr. Remembrance Event Keynote Speaker, 2008

  • Ebony Magazine, “30 Leaders of the Future, 30 and Under”, 1998


IMAGE GALLERY
Click Thumbnail to see image of Lamell McMorris Click Thumbnail to see image of Lamell McMorris Martin L. King, III Presents "Keepers of the Dream Entrepreneurial Award" to Lamell McMorris Martin L. King, III Presents "Keepers of the Dream Entrepreneurial Award" to Lamell McMorris
Lamell McMorris, The Archbishop of Canterbury, and Rev. Al Sharpton Senate Majority Leader, Harry Reid, Lamell McMorris, and MLB's Jimmie Lee Solomon, attend the Pacquiao-Mosley fight at the MGM Grand Garden Arena in Las Vegas, NV. (Photo by Jason Bean, Las Vegas Review-Journal). National Action Network's 2nd Annual Triumph Awards National Action Network's 2nd Annual Triumph Awards
PRACTICE AREAS
NEWS
  • Lamell McMorris honored by Washington Government Relations Group
    Leading government affairs expert and dynamic entrepreneur, Lamell McMorris, was honored Wednesday evening at the Washington Government Relations Group's (WGRG) Tin Cup Awards hosted at the La Maison Française in DC - Read the article here (PDF)
  • People Are Buying Mountains Just to Convene Business
    Fresh off of returning from the Summit Outside series, McMorris visited with DC Children and Youth Investment Trust Corporation interns to inspire and motivate. He shared experiences of being in the valley, as well as experiences of being on the mountain top, like Powder Mountain in Eden, Utah. – Read the story from Krystal Johnson
  • Lamell McMorris named chair of the American Red Cross National Diversity Advisory Council
    Leading public affairs expert and human rights advocate, Lamell McMorris, has been appointed Chairman of the National Diversity Advisory Council (NDAC) of the American Red Cross. The Founder and CEO of Perennial, a Washington, D.C.-based family of businesses, will fulfill a one-year term beginning immediately. - Read the article here (PDF)
  • HBP Teens Motivated By Partner Success Story: On a recent field trip, TPEP participants toured the Washington, D.C.-based strategic advisory firm The Perennial Group, and met with its founder and CEO, Lamell McMorris, a lifelong advocate for the less fortunate. - Read the story from Healthy Babies Project
  • Perennial Sports and Entertainment Founder Lamell McMorris and Chicago White Sox and Chicago Bulls Owner Jerry Reinsdorf Present National Action Network Award to Major League Baseball Executive Jimmie Lee Solomon. McMorris on hand to honor Mr. Solomon for his efforts to foster diversity through the development of MLB's Urban Youth Academies. - Read the story from MLB.com
  • Lamell McMorris Named "Keepers of the Dream" Award Honoree by Reverend Al Sharpton and the National Action Network - Read the article
  • UPTOWN Magazine's Profile of Trendsetters and Influencers: Lamell McMorris - Read the interview here
  • Lamell McMorris named to Diversity Advisory Council for Regions Financial Corporation - Read the press release here (PDF)
  • Get Kids Involved in the Chicago 2016 Olympic Bid - Read the Op-Ed by Lamell McMorris from the Chicago Sun-Times
  • Lamell McMorris appointed to Member of the Chicago 2016 Olympic Committee
  • Lamell McMorris elected as Trustee of Elmhurst College - Read the press realase here (PDF)
  • School wants students to ask big questions - Read the story from the Chicago Tribune
  • Lamell McMorris named Honorary Chairperson of Outreach Committee for Healthy Babies Project, Inc. - Read the story here (PDF)
  • Lamell McMorris named to Washington Life Magazine's "Power 100" list - Read the column here (PDF)
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